1. Home
  2. BLOG

Category: BLOG

Use WhatsApp Web 2022 on a PC: 7 Super Useful Tricks and Features

Since it emerged in 2009, WhatsApp has not stopped growing . In the year 2021 it already had 2,000 million active users and continues to grow. Although in recent times strong competitors such as Telegram or Signal have emerged , WhatsApp remains number one. Connecting…

Diabetic Socks for Men in UK | Learn More About It

THE BEST DIABETIC SOCKS FOR MEN We have all heard about “special diabetic socks for men”, passing by the discomfort that some of us find the word “may wonder if they really work or if…

newsletter | Wake up 1: Exploit the multi-channel banking

Dear reader, 2010 is being a year full of new challenges and projects for Cognodata, such as this newsletter that was born with a very clear objective: to establish a new channel of communication with…

Best practice – Customer segmentation by their natural life cycle

Cognodata has developed a methodology for the financial sector capable of identifying the life events  and consumer segments of its customers with the information available in financial entities  . The methodology of the customer’s natural life cycle, based…

newsletter | Wake up 2: Management of companies in Banking

Dear reader, One of the most important consequences derived from the world economic crisis has been the progressive cut in financing by banking entities. The phenomenon, although global, has notably affected Spain. According to data from the…

Development of the banking business of SMEs in the current economic context

In the current economic context, some financial entities are directing their commercial efforts towards attracting and developing small and medium-sized companies with low risk and high potential value, taking advantage of their financing needs and…

The figure of the Chief Customer Officer and Customer Management in Spanish insurers

Insurers face the 2010 financial year with the challenge of counteracting the strength acquired in the marketing of insurance by the banking sector and retaining their best customers, especially those less sensitive to price as…

Improving sales in times of crisis: The power of the telephone channel

Cognodata has developed a new methodology for commercial systematics by telephone channel that, combining customer intelligence with the optimization of commercial processes, allows to improve the effectiveness of campaigns between 100% and 300%. The differential…

Supplier management program

One of the great current difficulties that the suppliers of the distribution companies encounter is the great ignorance of their final consumers, since their clients are the distribution companies. However, distribution companies have a large amount…

The value of customers as a strategic management tool

In the current economic situation in which business profits have been reduced in recent years, insurance companies have tried to improve their results by starting a fight to attract customers that, in many branches, has…