Make More Money as an SEO Consultant

SEO CONSULTANT

SEO CONSULTANT

As an SEO consultant or freelance, your income can be unpredictable. Now one way to bring some stability and increase your income is to get more customers. But that also comes with more work, stress and taking on clients you probably don’t want to work with. Now, the easiest and most stress-free way to make more money as an SEO consultant or any SEO specialist  for that matter, is to charge more for your services and sell more to your existing clients.

So in this tutorial, I am going to share six tips to help you make more money as an SEO consultant or freelancer without taking on more clients. Now the way people usually price their services is based on arbitrary theory. For example, they might think:

“Hey, I want to make $1,000 this year, so if I charge $100 per hour then I only need to bill 1,000 hours in the year which is average on just over 19 hours per week”

seo consultant in lahore

On the other hand, some people will take a volume approach and try to undercut their competitor’s price by 10 to 40% hoping to be a more attractive option. Neither of these models make sense because pricing is based on your own goals and desires to make money. They need to be centered around your client’s needs and the value your services offer to them. So its simplest form, the way you make more money as a consultant without getting more clients is to.

  1. Sell more services
  2. Sell your services for higher cost
  3. Sell someone else’s services

And we will be discussing all of these things in greater details. Now, it’s important to note that if your skills aren’t up to scratch, then trying to become a high paid SEO consultant probably isn’t the best first move. Focus on honing your skills in a specific area of SEO. And this will help you become a master of your craft faster and it’s also easier to build authority in a tight niche like link building as               opposed to SEO as a whole. Plus, you will want to get tangible results which you can use for detailed case studies. Now let’s get to the tip and there are based purely on my own experienced as an SEO consultant, meaning there are other models you can use to increase your income.

TIP #1 IS TO CHARGE FULL PRICE FOR YOUR INITIAL CONSULTATION.

seo specialist in vietnam

People often give a free hour of their time to attract more consultations. And the the underlying goal is to sell them on the call and make more money as a result. Now while you may convert some clients, you are likely wasting your time with most prospects because what’s likely happening in reality is that you are cheapening the value of your services. Let me explain more. You may also hire me SEO consultant in Vietnam for your projects.

Picure picture

Consultant are paid for their time and expertise and if you give it a value $0 , then you have a lot to prove in that hour to show that you are worth $100, $500, or even $1000 per hour. By charging your regular rate that’s justified by your skills and results, you avoid tire kickers and attract people who.

  1. Want to work with you.
  2. Can actually afford your services.

For my experience, these calls are usually a lot more fruitful and lead to longer-term engagement, which is how you make more money and bring consistency to your income. Now, one thing you do to improve conversions is to offer clients the option to use the initial consultation fee towards future services. And I see this happen a lot with lawyers. Yes it technically makes the initial consultation free, but that’s only true if they agree to engage you for 30 to 100 times the initial fee.

You might be interested in The Best SEO Agency & SEO Services in Karachi, Pakistan by Shaz

TIP #2 IS TO PARTNER WITH REPUTABLE AGENCIES.

First, let’s talk about the difference between a consultancy and an agency.

REPUTABLE SEO AGENCIES

A consultant’s job is to provide expert advice, guidance, and strategy for a business. And while agencies can also provide this kind of advice, their main selling point is in the actual implementation itself. Now reputable agencies almost always provide some kind of referral fee that ranges between 7 to 15%. And in my opinion, it’s better to work with an agency you respect, rather than the one that pays the highest fee. Reason being, agencies will often be tasked to implement the strategy that you have created. So by being on the same page, you are more likely to deliver better results. And the more you work together, the better the synergy gets over time. Learn more about link building for local SEO.

Now, now these kinds of partnerships are not always one way. Sometimes the the agencies will send leads your way or engage you for more bespoke cases.

TIP #3 IS TO UPSELL.

best seo consultancy companies

Upselling is a sales technique that’s used to get customers to spend more money on more ‘premium’ services. Now, upselling is not about “tricking” clients into paying more. It’s about communicating the level of your services and the other offerings you provides. And the reason why it works so well is because they are already sold on your services. So if there is an option for a higher level of services, it’s within budget, and it’s going to add additional value, THEN WHY NOT?

TIP #4 IS FOR THOSE THAT SELL ON THIRD PARTY MARKEPLACES.

seo agencies

And this one is simple: put your list rate10-30% higher than your actual rate. Now, while networks like upwork are great to find free leads, they can charge quite a hefty commission and buyers often send lowball offers. A higher rate gives you a bit more padding. On top of that, if you are an established name in your niche and you have published impressive case studies, people will often do their due diligence and search for more information about you. This will naturally lead them to your website where they will see that your rate is much cheaper than on the third party marketplace where they may choose to contact you instead. People also getting more benefits from other platform like Fiverr for that first you will have to learn how to rank Fiverr gig to get more order.

Now, it is important to note that I m not encouraging you to move clients OFF of freelance networks. It will be against terms of services, but in my opinion, there is nothing wrong with people naturally finding you though your website and contacting you there.

TIP #5 IS OUTSOURCE PARTS OF YOUR PROCESS YOU ARE NOT CRITICALLY NEEDED.

seo consultant in vietnam

This is probably one of the biggest mistakes I made when I first starting consulting. Because clients where hiring me for my expertise I felt that I had to do everything myself or I’d be cheating them. When in fact, I was doing them a disservice by not hiring help to do some of the more monotonous work. For example, gathering competitor metrics from a report like any SEO tools for Ahrefs and Moz. Competing domains can be done by anyone. Exporting backlink profiles and doing an initial filter in Google sheets can easily by systemized. Filling out some standard slides in your deck where not much interpretation is needed can easily be outsourced.

Now, while these are not exactly time-consuming tasks, they consume your mental capacity which can limit you from always putting your best foot forward. And the additional time you free up can be better used to take on more clients.

TIP #6 IS TO GIVE TOTAL TRANSPARENCY

 

consultant in seo

If I asked you, how much do your services cost? You’d probably know the answer right away. Now if I asked you, “Why do you charge so much” or “why do you charge so little” then you might feel stumped. Reason being, a lot of SEO consultants make up arbitrary rates based on their competitors rates or personal goals. And this is where transparency with your pricing can help both you and your leads.

For example, let’s say that you have a client who wants a competitor analysis, technical audit of their site, and a one-hour strategy call with you. Now let’s add on to this scenario and say that you have a small team with a junior SEO that gets paid $20 per and a technical SEO at $50 an hour. Now, assuming your initial consultation requires 3 hours from your junior SEO and 2 hours from your technical SEO, then your overhead cost at this point is $160. You will alos have additional overhead like.

  • Payroll tax
  • Software subscriptions
  • Rent
  • Insurance
  • Other operating cost

But since we are talking about a small operation, the costs will likely be marginal so let’ leave these out for the sake of simplicity. Now so far, your rates does not even account for your time. So assuming your hourly rate is $100 per hour and you are going to spend 2 hours in total to review and edit the deck and get on a call for an hour with your client, then you should be charging at least $360 for your time together. And this is with zero markup on your employment costs. Laying out a pricing model like this helps to justify why you charge what you charge and what the client is actually getting. And it’s something I wish I had done better when I was consulting to really lay out where a client’s money goes.

Nick Eubanks actually has a really good post on how his agency pricing their services.

BONUS TIP IS TO APPLY FOR JOBS

Now, this might sound completely counterintuitive especially since consultants are usually self-employed. But there are companies that hire in-house consultants on a part-time basis. Meaning, you get 10-20 hours of work per week at higher than average hourly rates. And this results in a consistent stream of revenue, you will still technically be self-employed, and you will likely be advising management or an in-hour team of SEOs.

Now again, if you are just starting out, focus on building up your skills, portfolio, and reputation in your niche. These are alone are going to help you justify increasing your rates and attracting better clients. It is not necessarily a fast process, but it’s one that will continue to produce more revenue for your SEO consultancy over time. So if you want to upskill your knowledge in SEO,  I highly recommend visiting some of my post on link building, keyword research, technical SEO and content marketing.

Read Previous

Sauna Room Steam Room

Read Next

Link Building for Local SEO

Leave a Reply

Your email address will not be published.

Situs Togel 4D Bo Togel Bandar Togel Deposit Pulsa hondatoto Agen Togel Deposit Ovo Togel Bet 100 Perak Bandar Togel Terbesar Toto Togel Bandar Togel Daftar Bandar Togel Terbesar agen togel deposit ovo situs togel 4d Slot Bonus 100 Situs Judi Slot Terbaik Slot Gacor Slot Pragmatic Link Slot Gacor Dingdong Togel Slot Deposit Pulsa Situs Slot Judi Online Agen Slot Online BO Togel 5 Bandar Togel Terpercaya Agen Togel Bet 100 Perak Toto Togel Agen Togel Resmi Bandar Togel Deposit Pulsa Dingdong Togel Situs Togel Terbesar Bandar Darat Togel Togel Toto Online Togel Singapore BO Togel Bet 100 Perak Agen Togel Deposit Pulsa Situs Bandar Togel Hadiah 4D 10 Juta 10 Situs Togel Terpercaya 5 Bandar Togel Terpercaya Situs Slot Deposit Pulsa Agen Slot Online Togel Hari Akun Slot Bet Game Situs Judi Slot Situs Judi Slot Resmi Game Slot Slot Game Bonus New Member 100 Agen Togel terpercaya 10 Situs Togel Terpercaya Agen Togel Online Agen Togel Singapore Togel Toto Macau Situs Togel Terpercaya 10 Situs Togel Terpercaya Situs Bandar Judi Togel Situs Togel BRI Online 24 Jam situs togel dan slot SITUS TOGEL DEPOSIT VIA DANA situs togel terbaik 5 bandar togel terpercaya bandar togel hadiah 4d 10 juta terpercaya BANDAR TOGEL HADIAH 4D 10 JUTA Situs Slot Bet 100 Perak situs bandar togel terpercaya Bandar Togel Deposit Pulsa Situs Slot Situs Slot deposit Pulsa Agen Slot Dan Togel Toto Slot Bandar Togel Hadiah 4D 10 Juta Situs Togel Online Situs Slot Togel Terlengkap Agen Slot BO Togel Agen Togel Online Situs Bandar Togel Dan Slot Situs Togel Togel Deposit Pulsa Slot Gacor Bandar Togel Lengkap Situs Slot 5 Bandar Togel Terpercaya Bo Togel dan Slot Toto Togel Judi togel Togel Hadiah 2D 100rb Bandar Togel Dan Slot Togel Bet 100 Lotre Togel bandar darat togel 5 bandar togel terpercaya Situs Togel Terpercaya bandar judi terpercaya Bandar Togel Terbesar Bandar Togel Online bandar togel bandar togel terpercaya hadiah terbesar judi togel bandar togel terbesar situs judi online bandar togel terbesar Togel Online Bandar Togel Bolak Balik Dibayar Bandar Togel Lengkap situs togel Bandar Togel Togel Hadiah 4d Terbesar bandar togel hadiah terbesar Bandar Togel Hadiah 4d Terbesar judi togel Togel Online Terbaik Situs Togel Terbesar Bandar Lotre Togel Togel Kamboja Dingdong Togel Bandar Togel Terbesar dan Terpercaya Bandar Togel Terpercaya Daftar Bandar Togel Togel Deposit Via Dana 5 Bandar togel terpercaya agen togel terpercaya slot online Situs Bonus New Member Slot Gacor 10 Situs Bandar Togel Slot Online Agen Slot Online Slot Pragmatic Slot Pragmatic Agen Togel Lengkap Bandar Togel Hadiah 4d 10 Juta Slot Resmi Bo Togel Situs Togel Terpercaya 5 Bandar Togel Terpercaya Agen Bo Togel Bandar Togel Slot Pragmatic Judi Slot Pragmatic agen togel online Agen Togel Terpercaya toto togel 5 Bandar Togel Terpercaya Bandar Togel Terpercaya Bandar Togel Online Situs Togel Resmi Agen Slot Judi Slot Online 10 Situs Togel Terpercaya Slot Pulsa Tanpa Potongan Situs Slot Gacor Bo Togel Togel deposit pulsa Agen Judi Slot Online Terpercaya Situs Slot Gacor Mesin Slot Bandar Togel dan Slot Agen Judi Slot Pragmatic Slot Online Via Dana Link Slot Gacor Situs Game Slot Online SITUS SLOT ONLINE GAME SLOT Agen Togel Terpercaya Bandar Togel Slot Bandar Togel dan Slot Bandar Togel Terpercaya Hadiah 4d 10 Juta Bo Togel Bandar Togel Deposit Pulsa Bandar Togel Terpercaya Bandar Togel Hadiah 2d 100rb Slot Pragmatic 5 Bandar Togel Terpercaya Bandar Darat Togel Bandar Togel Dan Slot Bandar Togel Hadiah 2d 100rb Bandar Togel Hadiah Terbesar Bandar Togel Lengkap Bandar Togel Online Bandar Togel Terbesar Daftar Bandar Togel Tertua Agen Slot Bonus 100 Agen Togel Mesin Slot BANDAR TOGEL HADIAH 2D 100RB Bandar Togel 77 TOTO SLOT 5 Bandar Togel Terpercaya 5 Bandar Togel Terpercaya 2022 Situs Judi Slot Terbaik Bandar Darat Togel Bandar Lotre Togel Bandar Togel Bet 100 Rupiah Bandar Togel Bet 100 Bandar Togel Hadiah 4d 10 Juta Terpercaya BANDAR TOGEL HADIAH 4D 10 JUTA Bandar Togel Terpercaya BANDAR TOGEL TERPERCAYA HADIAH TERBESAR Bandar Togel Terbesar BANDAR TOGEL LENGKAP Bandar Togel Hadiah Full Togel Online Bandar Togel Resmi Bandar Togel Terbaik Bandar Togel Terbesar Situs Slot Online Bandar Judi Slot Online BANDAR JUDI SLOT ONLINE BANDAR TOGEL TERPERCAYA KUMPULAN SITUS JUDI SLOT 4D Situs Bandar Togel Hadiah 4d 10 Juta LINK BANDAR SLOT TERPERCAYA Daftar Bandar Togel Terbesar Dan Terpercaya Daftar Bandar Togel Tertua Dingdong Togel Daftar Situs Judi Slot Online BANDAR TOGEL TERPERCAYA AGEN JUDI SLOT ONLINE TERPERCAYA DAFTAR JUDI SLOT ONLINE Slot Pragmatic BO JUDI SLOT ONLINE DAFTAR SITUS SLOT GACOR Nama Nama Situs Judi Slot Online Terpercaya Togel China Bandar Judi Slot Online SITUS JUDI SLOT DEPOSIT PULSA Situs Slot Deposit Pulsa Togel Kamboja Agen Togel Resmi AGEN SLOT ONLINE Slot Bonus New Member 100 LINK BO TERPERCAYA SITUS SLOT GACOR Slot Gacor Agen Judi Slot Online Resmi DAFTAR NAMA NAMA SITUS JUDI SLOT ONLINE DAFTAR SITUS JUDI SLOT ONLINE AGEN TOGEL RESMI DEPOSIT PULSA Toto Slot Agen Judi Slot Gacor SLOT ONLINE KUMPULAN NAMA SITUS SLOT ONLINE TERPERCAYA Bandar Togel dan Slot GAME SLOT ONLINE Togel Bandar Darat BANDAR TOGEL TERBESAR TOGEL HADIAH PRIZE 123 BANDAR TOGEL TERPERCAYA Agen Slot Online Situs Slot Deposit Pulsa Situs Judi Online Situs Slot Online Situs Judi Togel Situs Judi Slot Online Terpercaya 5 Bandar Togel Terpercaya Toto Slot Agen Judi Slot Online Situs Slot Terbaru Togel Deposit Pulsa Slot Online Situs Judi Slot Online Terpercaya Slot Pragmatic Bandar Togel Bet 100 Perak Situs Slot Slot Deposit Pulsa Slot Mpo Situs Judi Slot Online Slot Online Terbaik dan Terpercaya Game Slot Agen Slot Pulsa Slot Gacor Agen slot dan Togel Agen Judi Slot Online Terpercaya Togel dan Slot Agen Togel Slot Gacor Slot Gacor Agen Judi Slot Online24Jam Slot Gacor Judi Online Judi Slot Online Bo Togel Slot Online Sultanplay Situs Judi Slot Online Situs Mpo Slot Gacor Slot PG Soft Slot Online Sultanplay Situs Togel Online Agen Judi Slot Online Situs Togel dan Slot Online 10 Situs Togel Terpercaya 10 SITUS TOGEL TERPERCAYA Slot Online Terpercaya Joker Slot Bandar Togel Dan Slot Bandar Togel Hadiah Full Bandar Togel Hadiah Terbesar Bandar Togel BANDAR TOGEL TERPERCAYA Akun Togel Resmi Togel Macau Togel Kamboja Slot Deposit 5000 Slot Terpercaya Togel Singapura Toto Macau Nama Nama Situs Slot Online Bandar Togel Kamboja Bandar Togel Terpercaya Togel Hadiah 4d 10 Juta Terpercaya Agen Slot Agen Judi togel Resmi Situs Togel Terpercaya Situs Togel Terbesar Bandar Toto Terpercaya Agen Slot Gacor Togel Hongkong Judi Slot Online Hondatoto Ojktoto agen slot agen togel resmi togel online agen togel terpercaya agen togel slot online bandar togel situs slot bandar togel online judi slot agen bandar togel agen togel situs judi slot slot online 5 bandar togel terpercaya bo togel terbesar agen slot judi togel online agen togel terpercaya situs togel terpercaya slot online bo togel slot online bo togel bo togel agen togel online agen togel online bo togel deposit via pulsa bet 100 tanpa potongan agen togel terpercaya https://www.cansbar.com/cgi-bin/ toto slot bo togel bo togel idn slot bo togel judi togel online slot gacor https://www.veracruzanos.info/wp-admin/js/widgets/ murah slot situs judi slot situs togel resmi daftar bandar togel tertua bo togel wap togel aman https://www.la-hunaudaye.com/wp-includes/pomo/ bandar togel resmi bo togel situs slot situs slot https://extraderondonia.com.br/extras/video/ togel online bandar togel terpercaya 10 situs togel terpercaya https://wegotpowerfilms.com/music/img/ judi slot online situs slot gacor situs togel deposit via dana situs slot online terbaik 5 bandar togel terpercaya situs slot daftar togel bandar togel lengkap agen slot dan togel terpercaya bandar slot terpercaya dingdong togel agen judi togel situs togel situs judi slot situs togel bandar togel situs togel terpercaya bo togel hadiah terbesar togel 100 perak bo togel terpercaya seratus bandar togel togel 100 situs judi slot online togel hongkong togel sdy situs togel slot 4d bandar togel terbaik togel singapore situs togel terbaik agen togel resmi situs judi slot online bandar togel hadiah 4d terbesar situs slot deposit pulsa agen judi slot online agen judi slot gacor online situs judi slot online togel macau togel macau nama situs togel terpercaya situs bo togel togel kamboja slot mpo situs judi slot terbaik situs judi slot online situs togel situs agen togel judi slot bandar togel online situs judi slot toto sdy togel deposit pulsa 10rb tanpa potongan togel taiwan situs togel resmi toto situs togel terpercaya daftar bandar togel situs togel resmi